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Advanced Authoring Announces Launch of New Mobile Money-Management Game

“The American Dream” to be launched via www.kickstarter.com.

By Maura D. Burke

PR Newswire

CHAPEL HILL, N.C., April 12, 2012

CHAPEL HILL, N.C. , April 12, 2012 /PRNewswire-iReach/Advanced Authoring, LLC announced today that it is preparing to launch a pivotal new mobile game focused on personal finance and money management. The game, “The American Dream (Real Money/Life101),” allows players operating in a simulated environment to engage in a trial run of money management over the course of a lifetime. “The American Dream” is targeted primarily at high school and college students as they prepare for college and career. Budgeting, crisis aversion and changing economic climates are just a few of the issues users must face when deciding how to manage their funds. Finally, a “Happiness” measurement tool allows users to gauge their own successes while simultaneously comparing them with those of their peers. The game is highly personalized as players make decisions for which there are benefits and/or repercussions. The esthetics of the game's interface change based on how well a player is doing — just like in life, if you make better financial decisions, game elements become nicer looking. 

(Photo:  http://photos.prnewswire.com/prnh/20120412/CG86413)

“This game will be an invaluable tool for students as well as for individuals who may find they have problems managing their funds. It really helps people learn the ins and outs of how to manage their money over the course of a lifetime,” said Carr. In 2008, Carr was recognized as an Adobe Education Leader for the interactive learning tools he has created for such institutions as Baylor College of Medicine , Miami University (OH), Art Institutes, Syracuse University and the Audubon Society of Ohio . In 2010, Carr received the Adobe Impact Award, an award given for innovative e-learning solutions. “This is something ground-breaking,” said Carr, “A mobile money management game like this could prevent future generations from experiencing the kind of financial problems that our country is facing now. This makes me even more passionate about this project.” 

The application will be launched via kickstarter.com, the world's largest online funding platform for creative projects. “Right now, the need for funding is crucial,” said Carr, “We cannot launch the application until we have reached our funding goal. In order to do that, we need the public's help. Any donation, regardless of size, will help.” Donors of smaller amounts will receive limited edition “American Dream” memorabilia items as a thank you gift. In addition, they can participate in beta testing and vote on the game's features and appearance. Larger donations will receive thank you gifts of greater value that reflect the intentions of the game. Top-tier donors can even become characters in the game. “It is our way of telling people how much we appreciate their support,” said Carr. Pledges can be made via the website kickstarter.comand more information about the game can be found on brittcarr.com or advancedauthoring.com.

To view this video on YouTube, please visit: http://youtu.be/oU_65Q7Dwhs

Media Contact: Britt Carr Advanced Authoring, 513-258-7255,

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SOURCE Advanced Authoring

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