CRANBURY, N.J., Sept. 15, 2011
CRANBURY, N.J. , Sept. 15, 2011 /PRNewswire/ — The founders of barHappy are pleased to announce the launch of www.barhappy.com and its corresponding mobile app. BarHappy helps users quickly and easily locate food specials, happy hours, and entertainment in their cities. With a growing database of over 15,000 bars, clubs, and restaurants in 18 cities, barHappy offers something for everyone.
The website features a simple and stylish interface that allows users to conveniently find the information they're searching for. Registered site users have the opportunity to earn barHappy rewards in exchange for rating establishments on the site. Furthermore, business owners are encouraged to manage their own profiles so that the information on the site is kept as current and accurate as possible.
Michael Leff , the founder of barHappy, explains that the inspiration for the site stemmed from a void he saw in the online directory market. “I was never able to find a reliable source for nightlife information. There was no easy way to search for food specials, happy hour info, trivia nights, or a place to grab a few drinks without spending lots of money. One day I decided I was going to create that information source myself; a site that establishments could use to keep their information up-to-date, and patrons could use to search based on that information.”
The iPhone app works in conjunction with the barHappy website and allows users to search for local establishments based on any of the following criteria: special type, event type, establishment features, atmosphere, and sports teams. Matching results are displayed on a map along with the user's current location. The app is available for free on iTunes. Leff commented, “This is an important milestone for the company as we strive to provide establishments and consumers the ability to reach each other by matching a venue's offerings to a consumer's tastes in food, entertainment and drink.” Recently, the barHappy iPhone Application was featured on Fox News' website, and can be viewed at the following link: http://www.foxnews.com/scitech/2011/08/12/find-hot-spots-and-be-social-with-these-nightlife-apps/
Steven McFadden , founder of the McFadden's chain, has been working with the barHappy team and says, “This is an outstanding concept, a site that can be constantly refreshed by an establishment to advertise their specials and upcoming events. At the same time, a consumer can identify what type of place they are looking for and easily find it. As a guy who has been in the saloon business for a while, this is one of the most exciting innovations I've seen in quite some time.”
BarHappy.com is a free online community of bars, restaurants, and clubs in major cities across the United States. Their goal is to provide users with the most reliable and up-to-date information on their city's nightlife. Users have access to a wide range of search criteria allowing them to discover local establishments. Businesses are able to customize their pages and manage their own content in real-time. The company is funded by private equity investors.