PR Newswire

SALT LAKE CITY, Jan. 10, 2012

SALT LAKE CITY , Jan. 10, 2012 /PRNewswire/ — myCurrent.com today announced the launch of the myCurrent desktop application. The new tool lets users stay up to date on their Facebook and Twitter feeds in one central, real-time location, by putting a streaming stock ticker-style social feed and status updating tool directly on the user's desktop. For a free download visit mycurrent.com.

myCurrent.com leader Ryan Money sees the myCurrent desktop application as the next, logical step in the evolution of social media. “As we grow increasingly reliant on the information we receive via social feeds, it makes less and less sense to depend on specific websites or smartphone apps to consume or contribute to those feeds,” Money said. “The myCurrent desktop application liberates the social feed from the browser and makes it easy to stay up to date while remaining productive at work.”

myCurrent.com is backed by Overstock.com, which helps power the application by offering users personalized gift recommendations for their Facebook friends through Overstock's Facebook Friend Gift Finder, which users either access through the myCurrent desktop tool or directly at www.overstock.com/fbProfile.

Overstock.com CEO Patrick Byrne says, “myCurrent provides a new, more efficient way for people to interface with social media. This tool lets users stay up to date without stopping what they are doing. From our own office's experience, this makes people more productive.”

Upcoming versions of the myCurrent desktop tool will allow streaming of additional social feeds and RSS subscriptions. Users will also be able to replicate all of the functions found with these services through the myCurrent app.

SOURCE myCurrent.com